The juice drink product line is another important venture that Great Abyssinia has with GAT Foods.Under the brand name PRIGAT Juice, Great Abyssinia produces and distributes delicious juice drink beverage products to the market,Currently, the Mango flavored bottled PRIGAT is undoubtedly number one in market share in Ethiopia.In 2016 Great Abyssinia introduced the first of its kind aseptic processing and packaging methods in its PRIGAT Juice product line.
The new premium PRIGAT Juice lines make full use of the aseptic packaging methods with no preservatives and premium carton fillings. Under the new aseptic, non-preservative carton filling, two additional flavors were introduced to the local market: Mango and Strawberry Banana.The aseptic filling method is a big leap forward to the PRIGAT Juice Drink line since the overall improvement in shelf life, high nutrient retention capacity and attractive carton filling will set the product apart from others in the market.